Experiential Design, Digital Design, Illustration, Photography, Print Design, 3D Design, Video
W Hotels Wake Up Call Music Festival 2019 in Dubai-The Palm, was a three day musical festival held in Dubai October 10-12, 2019. All creative design for the entire festival was led by Mary Zagorski. From the moment guests entered the property to every touchpoint within the festival, including the interior decor, three main stages, digital signage, large format print pieces, festival maps, experiential photo moments, LED colored pathway, down to the uniforms for the brand ambassadors, etc…was led by Mary and the creative team. The festival was a huge success with 3500 guests/18 artists/ 3 days/ 3 stages/$1M total revenue/10.6 M livestream views.
The event won several awards:
- Experience Design & Technology Awards 2020- GOLD Winner "Best Live Streaming Event": W Hotels Wake Up Call Dubai
- Experience Design & Technology Awards 2020- BRONZE Winner "Best Integrated Digital + LIVE Campaign: W Hotels Wake Up Call Dubai
- BizBash Event Style Awards, Best Events of the Decade in the Fair/Festival Award Winner for W Hotels Wake Up Call Festival
Rainbow pathway to the festival